Skillset
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Workshops
09
Discipline
Intensive Strategy & Innovation Sessions
“A workshop is not a meeting with sticky notes. It is a pressure cooker for clarity.”
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What’s Included
Hands-on sessions for teams on brand strategy, creative thinking, and innovation frameworks. Half-day and full-day formats designed to produce real output. Not just inspiration, but actionable strategy that teams can execute immediately.
Workshop formats include brand positioning intensives, creative problem-solving sessions, innovation sprints, and leadership alignment workshops. Each one is custom-designed based on the specific challenge. There is no off-the-shelf curriculum. The problems are too specific for generic solutions.
The facilitation style is direct and high-energy. The goal is to get a room full of smart people past their assumptions and into territory they would not reach on their own. That requires structure, provocation, and the willingness to challenge the highest-ranking person in the room.
Philosophy
The best workshops are uncomfortable. If everyone leaves agreeing with what they believed when they walked in, the workshop failed.
100+
Sessions facilitated
4-12
Ideal participant range
48h
Output documentation turnaround
0
Off-the-shelf curricula
02
The Process
Step 01
Pre-workshop interviews surface the real problem, which is rarely the one on the meeting invite.
Step 02
A custom session architecture built for your challenge, your team, and your politics. No recycled curriculum.
Step 03
Structured provocation. Every voice heard, every assumption tested, the highest-ranking person challenged when needed.
Step 04
Decisions, frameworks, and next steps documented within days: output your team can execute Monday morning.
Engagement Model
Every workshop is preceded by stakeholder interviews and followed by documented output. Facilitation is direct, structured, and personally led by Mark. No junior facilitators.
Investment
Half-day sessions start at $3K. Full-day intensives and multi-day sprints are scoped by challenge complexity, participant count, and travel.
04
Questions
01
Four to twelve is the sweet spot: enough perspectives to create friction, few enough that every voice gets tested. Larger groups are split into structured tracks.
02
Half-day for a single focused decision, full-day for positioning or alignment work. Multi-day sprints exist for innovation and naming challenges. The diagnosis call settles it.
03
Documented decisions, a working framework, and assigned next steps, delivered within forty-eight hours. Inspiration fades. Documentation ships.
04
Yes, though in-person produces better friction and better output. Hybrid formats are structured deliberately, not just a camera in the corner of the room.
Ready?
Workshops engagements are referral-led and selective. Tell me what you’re building.
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